BUSINESS COMMUNICATION

CRC Press
Taylor & Francis Group
ISBN‑13: 978‑0‑8493‑8396‑0
© 2008 by Taylor & Francis Group, LLC

Book Description,
Engineers require an ever-increasing range of business communication skills to maintain relevance with the dynamic business environment. Engineers in all positions must communicate the purpose and relevance of their work, both orally and in writing. If you work in industry, you must communicate with managers and coworkers, and perhaps with customers and suppliers. If you are responsible for raising funds for your Research & Development (R&D) project, you must market your ideas effectively, write proposals, and generate enthusiasm for your research. If you work in public policy or government, you might have to communicate with the press and other members of the public. Employers now seek graduates with excellent skills that go beyond academic credentials, including:
-Business communication
-Decision making in uncertainty
-Risk engineering and management
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